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We Need a Branding Manager For Our Siddha Groups!!

Post Name: Manager – Branding (Reporting to Joint Managing Director / Managing Director
Gender: Male only
Qualifications: Any Graduation
Age Limit:  35 year
Language proficiency: English, Tamil and Hindi or any other regional language shall be an added advantage
Work Experience: Min. 10 years in the OTC Division of Personal care/ Cosmetics/ FMCG segment.
Specific Key Results Area:
- Analyzing business potential, conceptualizing & executing strategies to drive
sales augment turnover and achieve desired targets.
- Monitoring competitor activities and devise effective counter measures.
Identifying, qualifying & pursuing business opportunities through market surveys
- Providing general specifications to product development teams for new products
based on market requirements.
- Having high exposure in Branding of New FMCG products.
- Always monitor the business strategy of Competitors and provide necessary
inputs to the sales team to face the challenges with well preparedness.
- Responsible for Seasonal Campaigns related to ATL / BTL
- Media Management, PR, Outdoor Activity, Vendor Management, Event
Participations, Trade Fairs, Proper market analysis, Competitor Analysis. Product
- Managing the advertising campaigns, Magazine Releases.
- Modern Trade Campaigns, Social Media and Mass Media
- In charge for Sales Support Campaign Materials.
Key Activities:
- Brand identity design, Brand architecture, Brand Communication, Product
communication, E-Marketing and Segmentation.
Preferred Skills - Prefer candidates have hands on experience in Branding of OTC, FMCG
- We would like to have candidates from the following Institutions preferably.
Preferred Industry
a. Procter and Gamble Hygiene and Health Care (Sun silk, Pantene, Head &
b. Hindustan Unilever (Ponds, Dove, Fair & Lovely, pepsodent)
c. Lakmé Cosmetics
d. L'Oreal Garnier Fructis
e. Himalaya Health care Ltd , Bangalore
f. ttk healthcare
g. Emami Health care
h. Cavin Care
i. Cholayil Medimix, Chennai
j. Induduleka , Kerala / Dhathri , Kerala
Location: Chennai
Compensation: Annual CTC between 6.00 and 7.00 lacs
For Attending Interview Contact: 7558119222 / 7558113222

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